As a bookie, you want to provide your clients with quality services while avoiding running into expensive overhead costs. Some bookmaking agents are quite stubborn about running their full sports betting operations locally, and one of the reasons is because they want to create jobs at home.
And although that is admirable, in modern times it also proves to be a naive decision that will end up consuming most of the bookie entrepreneur’s profits.
This is where the irony shows up: while the sports betting agent is trying to be patriotic by creating more local jobs, when his bookie business inevitably fails, he will just add to the high unemployment rate.
Now, if you are running a bookie business, but you are not outsourcing the majority of your operation, it will be difficult for you to find investors.
This is because someone that is looking to invest in a business wants to make a profit, and that person knows that when a bookie runs his full operation locally, his profits are not going to be as high as expected.
So the investor is going to ultimately lose interest because he knows that if the agent is not making good cash, he won’t make much money either.
When you run a bookie business, you need to think like the CEO of a corporation, and avoid thinking as a local employer.
What you need to understand is that you can have a bigger impact in your community if your bookie business is successful, and success won’t knock on your door if you are not outsourcing the majority of your operation.
A Globalized World
Globalization is here to stay, period. With that said, outsourcing has become vital for many companies from a variety of industries to thrive, and this includes the bookmaking industry. To outsource the bet-taking side of your business, you are not being ‘anti-patriotic’
Some people believe that outsourcing is ‘anti-American’ but the truth is that nowadays, this practice is the most effective and least expensive way to allow a bookie business to thrive.
As a patriotic bookie, you must learn to balance your sentimental values for your country with your common sense, which probably tells you that outsourcing is the way to go.
To put it simple, the benefits of outsourcing your bookie operation overwhelmingly outweighs the option of running the full sports betting business locally.
Plus, remember that once your business grows with the help of an offshore price per head company, you will be able to expand and hire American agents, amongst other type of local employees. So, as a bookie, don’t be afraid of the word ‘outsourcing’, and instead, start embracing it.