Here are some tips that can help you make your bookie website more successful.
Easy to Find
You definitely want players and industry-related people to find your bookie website. For this reason, make sure to pick up the right domain name and use the best possible keywords. These keywords are the words people use to search for the bookie services you offer.
Fast To Download
The majority of people that is interested in finding a sports betting provider are more focused on getting information, and not so much on entertainment.
With this in mind, try to avoid heavy flash animations and graphics that take some time to play. Indeed, your targeted audience is more interested in going straight to the content they are looking for.
Remember that not all people uses the same web browser, so make sure that your bookie website is able to show correctly on all web browsers, including Internet Explorer, Firefox, Chrome, Opera, Safari, and others you may consider necessary.
Make sure to create a bookmaking website that is accessible for everybody. This includes to use large enough text, good contrast between background and font colors, readable fonts, etc.
Up to Date
Don’t forget to update your bookie website on a regular basis with text-based content. When you add content regularly, you are reminding Google and other important search engines that you are out there, and want their attention.
Offering free stuff can definitely attract people to your bookie website. Your best bet is to have a good social media presence and offer some freebies to people using some promos and contests, with the condition of visiting your site to participate.
You definitely want to obtain some feedback from the people that have visited your bookie website, specially the individuals that have turn into clients of your sports betting operation after having visited your site.
Try to get links that point to your bookie website on sites that are relevant to the industry, or on websites that may be of some kind of interest for bettors. And also don’t forget to add some links to relevant websites on your own site.
Work With a Good CMS
In order to make your site easier to manipulate to do things such as changing the website’s looks, or to upload new content, you definitely need to work with a good content management system or CMS.
Although there are some good options out there, the one that the experts recommend is WordPress.
You can opt for using their free, SEO-friendly version, with wordpress.com at the end, but if you really want to improve your chances of appearing at the top of the main page of most search engines, then you can use their wordpress.org solution, which requires you to pick a domain name and acquire hosting services.