If you are just starting your Price per Head Bookie business, there is chance that you get successful right away and there is also the
possibility that it might take some time for your sports betting operation to pick up.
Here’s some information that can help you market your business in a more efficient way in order to obtain the results that you are aiming for.
Once you’ve made sure that the basics of your Price per Head Bookie business are working properly, then it is time for you to start contacting prospective clients, and the first step that you can take is to send some emails out.
Think about people that you believe might be interested in becoming players on your bookmaking portfolio.
You can start with friends and family members, and at the same time, you can ask those people on the emails that you are sending out if they know of other people that might want to get some sports betting action.
It is likely that you’ll get the first clients for your Price per Head Bookmaking business this way since you’d be dealing with those that are close to you, meaning those that actually trusts you because they are familiar with who you and are not afraid of giving you their cash.
If you are doing quite well with your local Pay per Head Bookie Solutions operation, then that’s great, but remember that you can always choose to expand your business to the online community of players.
Going online means that you are not tied to your local clientele. Instead, by creating a website, you will have the opportunity of getting new players for your Price per Head Bookie operation from all over the world.
If you are not too fond of the idea of creating a website from scratch all by yourself, then your best bet is to hire the services of a professional web designer, an SEO (search engine optimization) and a copywriter.
Those are the 3 people that can get your site up and running in no time and that can also provide regular maintenance.
Don’t forget to set up a budget to pay for such overhead costs.
Creating a Web Community
Creating a web community such as an online forum gives you the chance of promoting your business in an indirect way.
If you decide to go for it, then chances are that you will not have enough users at first in order to make your web community appealing to prospective clients.
For this reason we recommend you to create some fake identities in order to keep your online community as active as possible.
With time you will see that the fake accounts that you created will no longer be needed since you will count with a steady stream of recurrent users.
Another great thing about using fake accounts (don’t overuse them though) is that you are setting the tone and behavior that you want for your forum.
Although this might sound a bit unethical for you at first, it is actually a practice that is utilized by many startups out there and also by some websites that are already established internet authorities such as Reddit, which is one of the top 50 sites on the net.
Since your goal is to sign up customers for your Price per Head Bookie operation, we recommend you to create a web community with a theme that is attractive to prospective clients.
This is the first of a 2-part series; we invite you to check out part number two where we expand on goals and types of clients by clicking here.