It may be the case that your sports betting start-up is getting the right attention by word of mouth, or in social media, for example, but if you have investors, they really don’t care about how popular your bookmaking business is; all they really mind about are the profits.
Sure, your price per head bookie company can show a lot of promise and grow in popularity within the sports betting industry, but when investors ask you about the revenues, they are surely going to feel uneasy if you can’t provide them with a positive, straight answer.
It is a fact that investors understand that they need to wait a period of time until they can see any profits from your price per head bookie business, but if all that you do is to try to draw attention from the low numbers, they are going to feel unimpressed.
Actually, if you show your investors how popular you price per head bookie start-up is, but you fail to match that statement with positive revenue numbers, it will be impossible for you to maintain that professional relationship.
And, if an investor is not satisfied, chances are that it will be tough for you to raise funds from other investors in order to keep your price per head bookie business afloat, which means that it will be just a matter of time for your bookmaking company to either fail, or gets acquired.
What you need to consider is that a business without sales can’t be considered a real business, meaning that if you want your investors to trust you, you must focus on proving the viability of your price per head bookie start-up through profit.
For an investor, a price per head bookie business that doesn’t produce sales actually equals to zero value. It really doesn’t matter if you have a strong pitch directed to investors, as these individuals will only invest in a sports betting company that is able to produce good profits, and they rarely invest on a company based solely on the attractiveness of an idea.
If you manage to get an investor to fund your price per head bookie company, your best bet is to be honest with that person by providing him with truthful projections related to profits and to the amount of time that you are predicting that it will take you to get to where you need to be in order to obtain your desired profits.
If you aren’t sure about this, it means that the business plan of your price per head bookie company still needs some working, and until you feel ready, you shouldn’t try to contact any investors at all.