become-bookie

Why You Should Definitely Become A Bookie?

Bookie business has become a very popular choice in the twenty-first century due to its online convenience. Even for people who already have one full-time job, they can still build their own sportsbook for making extra money. So, why you should definitely become a bookie? Let’s get to know what are the advantages of being a bookie. Then, you will totally understand why it is a big hit and won’t hesitate to grab the opportunity to make your life more comfortable.

Time flexibility

First of all, you will be the time manager of your own business in a bookie business. That is to say, you can freely organize your work time and personal life. For example, if you feel that your work efficiency is better in the afternoon and prefer spend time with your family in the morning, you can perfectly do it in your way. In addition, if you already have another daily job, you still can run your bookie business at the time you are available without having any conflict.

Mobile convenience

Studies have shown that most of the population use their smartphones or mobile devices to access the Internet a lot on the daily basis. And this could include you as well. As a matter of fact, bookie business is a kind of business that you only need to use a mobile device with good internet and trustful Pay Per Head software to operate it. 

Low start-out funds

Unlike other business, you only need to prepare a low start-out funds which can perfectly cover the Per Head fees and the possible losing bets to your lucky winners. Depending on how big you want your bookie business to be, you can decide how much money you would like to invest in. Besides, since you can work anywhere you want, there is no extra cost on renting an office, acquiring business license or buying merchandise to sell.

No background or experience required

Anyone can be a bookie and we are not exaggerating it! What you need to start out a bookie business are simply the passion, funds, players and a good Pay Per Head service. A good Pay Per Head like PricePerHead.com can customize the website for each customer’s needs and provide a stable platform with a great variation of games built-in, complete features for easy management, and 24/7 customer support team with excellency and experience.

Image by mohamed Hassan from Pixabay

invade-privacy

Famous Apps That Invade Your Privacy

Your phone knows almost all things about you such as your location, travel destination, contact list, emails and messages. The same applies to many of the apps you use and some are even much nosier. Let us list the worst apps that you may never imagine how dangerous you put your own privacy to the front line.

1. Facebook

Facebook tracks you everything across its apps and websites and even your log off time. Its app requires almost every permission from you to get the access to:

  • Contact lists
  • Call history
  • Text messages
  • Camera
  • Microphone
  • Internal storage
  • Wi-Fi
  • Location

In other words, the app wants full control of your device and claims it’s mandatorily needed for running its functionality properly.

Facebook knows when you log in and how much time you spend on its platform. It tracks where you have been, what you browse, what you purchase and then collects all this data to serve you targeted ads. The company has leaked its user data through numerous breaches which proved that your personal information isn’t secure in their hands.

2. Messenger

Facebook Messenger is even worse because it doesn’t use end-to-end encryption by default and very few users know how to access the secret conversations feature. The app probably stores your personal messages in plain text on their servers, which means there is a possibility that any employee with login credentials can get the data.

Mark Zuckerberg has admitted that Messenger routinely scans all the hyperlinks and pictures you send to your friends. When the algorithm finds them suspicious, moderators read all these messages and block them if they don’t comply with company policy.

It’s true that these measures cease fake news and illegal content from spreading; however, you can’t trust them 100% to only use your information for good. Keep in mind that Facebook:

  • Has always valued its growth more than users’ privacy
  • Has been breached in a few occasions
  • Saved logins in plain text
  • Logged text messages and phone calls without informing the users
  • Requested users for email passwords to spam their contacts

3. Weather Apps

Your fancy new weather app likes to access your location. It may sound pretty logical that it can’t tell the weather if it doesn’t know the location you are now, right?

However, after you grant them the permission, the app tracks your location 24/7 and sells this information to advertisers. Such apps are quite a few, and their names all sound similar:

  • AccuWeather
  • WeatherBug
  • The Weather Channel App

Actually, it’s not just the weather apps you need to worry about. It can be any other app which provides local news or tells about events in your current located city or recommends you about new restaurants. Any of those could also make the attempts to get your information for bombing location-based advertising. There is 0% guarantee that your location information would be dealt with properly. It might be leaked or sold for any purpose.

4. Mobile Multiplayer Games

Multiplayer video games are all about fun based on interaction and players engagement. You solve puzzles, complete quests, get level up, and have fun together with friends and family. However, games like “Words with Friends” collect an horrible amount of personal information. Zynga, which created “Words with Friends”, the famous “FarmVille”, and a lot more successful games, tracks and logs all kinds of personal information:

  • first and last name
  • username
  • biographic age and birthday
  • gender
  • contacts list
  • email
  • in-game purchases and details about the games you play
  • everything players post within the message boards
  • chat history and messages 
  • Facebook ID
  • physical location

Additionally, they use cookies, beacons, pixel tags, clear gifs, and device identifiers to track your data like:

  • IP locations
  • Type of computer or mobile device you use to play their games
  • Operating system version
  • Device identifiers
  • Browser type and language
  • Viewed pages and URLs

You have to provide all this personal information mentioned above or even more just because you wish to play online scrabble. Zynga is not the only popular company in this mobile game industry. In fact, lots of developers track their player information and sell it to the highest bidder. If you’re fortunate, the sold data is depersonalized, but it may not be.

Image by vicky gharat from Pixabay

marketing-communication

How To Improve Your Marketing Communication

We all know that communication is the key to business success. Day-to-day communications are actually necessary because more options you can offer your customers the better. However, most of the players don’t like to be inundated with emails and texts about news feeds. Since not everybody likes this kind of messages, we shall keep them to a minimum. In the mean time, we still need to take into account the importance of the marketing communication. Then, you may think: what should I do to get the balance? Here come the tips to help you improve your marketing communication so you will successfully rule your bookie business.

Know your players’ preference

To know your customers is the first step to better the communication and then deliver the efficient marketing. That is to say, it’s very important to know well your players’ betting preferences. If you don’t know what they like to wager, you won’t be able to alert them about the games that they may be interested. Therefore, you should definitely study the player reports from the best Pay Per Head software you got from this gambling industry.

Go straight to the point

Marketing is all about trying to sell the products, and in the case of bookie business, betting lines are what you are offering to the customers. In order to impress your players, you should make sure your marketing messages are relevant and also go straight to the point. So, your players can easily know what you are offering and won’t tend to skip your emails or texts.

Make content short

It turns out that short content can easily catch people’s attention as a matter of fact. For instance, write something like “We want to make sure you knew the Patriots are going to play a big game on this Friday night!” is much more effective than telling a story.

Avoid massive emails

As we are talking about an efficient communication, you should definitely avoid sending massive emails or messages. If you send too many emails, it may cause the opposite effect and your players will treat them as spam or junk mails. In short, you should only deliver the important messages or news that you want your players to know, so people won’t get tired of your way of communication. 

Image by Muhammad Ribkhan from Pixabay

how-to-make-players-happy

Bookie Tips On How To Make Your Players Happy

There is no secret if you want to maintain a sustainable and successful bookie business, you constantly need a good amount of players. In other words, players are the main source of profits for your bookie business and satisfied customers will even become loyal ones in the long run. To be honest, it’s actually cheaper to retain loyal customers than attract new ones. Therefore, you should ensure to make your players happy with your services and instill loyalty among existing customers. Such an effort can really create a significant impact on how customers see your business and increase the willingness to bet more. Check out these bookie tips that Price Per Head professional experts have prepared for you!

Know players’ needs

The best way to make your players happy is to know their needs and expectations. And the quick solution here is to get the right Pay Per Head software which has all the necessary tools and features in order to help you monitor your players’ betting activities. Also through the automated detailed reports, you can easily get the insights into your players’ betting patterns and habits. Thus, you can create personalized promos or deals to catch their attention and interest.

Keep a good communication

Being a bookie is actually a kind of business that needs you to take the time on keeping a good communication. Which means that you should treat your players with honesty and respect, and keep in touch with them whenever they need you. The good news here is that the Pay Per Head solution you got also provides the option of 24/7 customer service. So, they can help you deal with your players’ problems or inquiries while you are focusing on expanding the business.

Consider your players’ satisfaction

Another thing you should definitely consider is your players’ satisfaction. Using the top software technology on your sportsbook is the most important step to secure your customers’ personal data. How you can do it? Through the best Pay Per Head solution like PricePerHead.com, you will get the sharpest and most stable lines for your sportsbook. Besides, PricePerHead.com also offers a great variation of games such as sports betting, horse racing, online casino, live betting and box pools to bring the greatest entertainment experience to your players.

Reward your loyal players

Don’t forget to reward your current loyal players to make them feel privileged. Everyone likes to feel important and this is why you should establish some special reward program to show your gratitude towards their loyalty. For instance, giving out some free play bonus, cash rebates, limited time free premium membership or loyalty points are prefect ideas to start with and make your customers happy with your service.

Image by mohamed Hassan from Pixabay