Hi! This is part of our How to Become a Bookie series.
Apart from having knowledge on gambling and sports, a successful bookie should also possess a different set of skills.
On this video, we talk about the ones we believe a bookie should nurture in order to help his business grow.
Become a Bookie: Resiliency
No business out there is perfect, including bookmaking. This means that although things can go right most of the time, there will be some occasions when things can get challenging.
Being resilient allows the bookie to keep going by being neutral when a given problem arises.
Focus
apply “laser focus” mentality to your goals, in order to move forward in the right direction.
By doing this, you can reach every milestone in the way, and avoid the kind of distractions that can disrupt your plans.
Think Long Term
Many bookies expect to get wealthy since day one and get frustrated when things don’t go their way right away.
Others focus on the value of thinking long term and know that success is ahead of them.
Managing People
Although bet processing is covered by Price per Head, a bookie is likely to have his own set of employees.
Managing this staff correctly can really make the difference when it comes to building a scalable company.
Selling
Indeed, a successful bookie is also a good sales person.
The bookie must always be prepared to pitch his betting operation.
Whether at a bar, or a sports venue, any place is a potential place where future players can be recruited.
Learn
A successful bookie knows that the betting industry is always changing, so he tries to stay up to date with current trends and technology.
Feel free to watch the rest of the series, or contact us for more information.