If your goal is to come up with positive rankings for your Price per Head Sportsbook website in 2014, there are 3 major areas in which you need to focus your search engine optimization efforts: Content, Links and Social Media.
These 3 pillars of SEO work together as a unit, and here is some useful information that can give you a better idea of what the search engines are looking for nowadays in order to allow your pages to rank well in the search engine results pages or SERPs.
Let’s face it: after Google came up with its Panda and Penguin updates, there are many old-fashion SEO strategies that simply don’t work anymore, though according to the pro’s, content is still king.
In order to come up with good ideas for your content, do some brainstorming about what questions your prospective clients might have related to your bookie Price per Head Services, and most importantly, check out if there is already some online content about it.
If there isn’t, then that is the type of text that you should be aiming at creating. In order words, you want to fill holes in your Price per Head Sportsbook site’s overall content.
Also, don’t forget about adding content on a regular basis! This is crucial if you want to acquire a following of readers that can later turn into customers of your sports betting operation.
Finally, remember that the text (or other engaging elements such as video or pictures) that you come up with should present a value to the reader.
When we talk about inbound linking, we are referring to the SEO practices that allow you to obtain hyperlinks that are coming from other sites to your own bookie website, with the goal of letting the readers of such external sites know about your own web portal.
Search engines put a big emphasis on favoring sites which have inbound links from external websites that belong to the same industry or that are related in some way.
Getting links from any site out of your particular industry, no matter how many, is not a good strategy. Instead, try to earn quality links from sites that are relevant to your own Price per Head Sportsbook.
In a time when exposing your content to as many people as possible is a must, social media is certainly the window to get the good results that you are expecting to obtain.
When you engage in social media activities, you are not just keeping up with your competitors as you are also creating a platform that allows you to remain in contact with your clients (or prospective ones), and also to build your own brand as a Price per Head Sportsbook provider while getting some extra, much needed traffic to your site.
You must take into consideration that there are many social media channels available out there and that there are some that will benefit you website more than others.
For this reason, it is important that you take the time and study players in order to see where they hang out online in order to focus your work on those social media venues.
In sum: Try to create a Price per Head Sportsbook site that integrates regular , high-quality content that is well optimized in order to obtain authority, along with a niche-focused link building campaign, and social media activity to create awareness.
By working with this symbiotic strategy, you can be sure that you are on the right track in order to remain on the search engines’ good side in the present year.