When you are just starting out in this bookmaking industry, you may want to have as many clients as possible. You probably prefer not to pay a lot of money each week to a pricey Pay Per Head service; however, the cheapest one is not necessarily the best choice. Let’s take a look at some factors that you should keep in mind before choosing the wrong service for your bookie business.
What you get is what you pay for
If you are looking for the cheapest Pay Per Head service, you definitely should consider that the features you got will be very limited. Due to low budgets of investment, their gaming platform may only contain minimal features. As a result, your website might not suit your needs as you were expecting.
Security and privacy
You may be saving some money for paying less on Pay Per Head service; however, you could miss out on profits after a period of time. This is because the cheaper Pay Per Head company may not have a secure system to protect the client data base. In other words, both of you and your customers could have a higher vulnerability towards hacker’s cyber attack. Some personal information such as credit cards numbers, bank accounts or any sensitive data may be stolen which could lead to close your business.
Quality of customer service
Another important factor that you need to take into account is the quality of customer service. The cheapest Pay Per Head tends to hire whoever to fulfill the position even people with no experience. Besides, they might not be capable to provide a 24/7 support for all their customers’ needs. Unlike what a leading Pay Per Head company as PricePerHead.com offers, your book could be set up with the shoddy service and you will have a harder time growing your business.
The cheapest Pay Per Head solution may not include many betting options. Some add-on features like Online Casino, Live Betting, Racebook probably will find hard to get because they only invested on basic level of platform. Since they can just provide the minimum service for your operation, your players may be attracted by other competitors and leave your book.